Mission, vision, values, objectives and principles: these are the concepts used to organize and optimize the business thinking and the consequent strategic planning, that contributes to Tigre remaining convicted in its beliefs. Beliefs rooted since 1941 by the conviction of its founder and loyalty of his successor.

For over 75 years Tigre has been the Brazilian multinational leader in its segment, renowned for its pioneering and innovative solutions. This legacy has followed Tigre USA into the American market.

Tigre USA puts people first. It shows in everything: the close and loyal relationship with business partners, and the deep knowledge about consumers’ wants and needs.

To produce and deliver innovative products and solutions to improve people’s quality of life, providing excellent customer service focusing on technology and operational excellence to achieve sustainable growth resulting in maximum profitability for our customers, shareholders & employees.

Vision

We believe the places where people live can always be better.

Values